Lexar Sells Branded Eye-Fi

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I'm running a link to this story solely to avoid confusion among readers: Eye-Fi signed a partnership deal with Lexar several months ago that should lead to Eye-Fi technology being embedded in Lexar cards. Lexar works closely with so many camera makers and others that it was a smart move for Eye-Fi to link up, as Eye-Fi is selling its smarts as the value-add, not so much the hardware that the smarts are embedded in for now. Obviously, as a practical stage one, Lexar is selling a private-label Eye-Fi Share as the Lexar Shoot-n-Sync using. Same price, same features. What I'm waiting for, which will likely take into 2009, is for Lexar and Eye-Fi to announce partnerships with a major camera maker or two that will allow the Lexar or Eye-Fi card to talk directly to the camera to control battery savings mode, as well as other details. Conceivably, a camera that supports an external GPS (like the new Nikon D90) could allow the Eye-Fi to retrieve coordinates and perform assistive GPS using its Wi-Fi positioning software, and so forth. There's a lot of potential....

Copyright �2008 Glenn Fleishman. All rights reserved. Please notify us if you find this content anywhere but at wifinetnews.com or wimaxnetnews.com. Reproduction of full articles from RSS feeds is prohibited without permission.

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Lexar Sells Branded Eye-Fi

Lexar Sells Branded Eye-Fi - témata

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